Coming up with new ways of compressing data to travel down legacy or fundamentally anti-functional data channels (i.e. low bandwidth, low quality of data, high latency, preprocessing that destroys the majority of the experiencial data) is always a fun hack, but is never a marketable strategy for a few reasons.

- It bets on technology going backwards rather than forwards (i.e. will have cheap android phones with cheap data plans before you can scale it)

- It doesn't provide much more than novelty self promotion. "Hey i made a webpage deliver via SMS"

- Its usually more expensive and time-consuming to produce what almost always becomes an inherently inferior product.