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It's all rather dumb, but your examples are really counterexamples, because a watt is sadly not something most people understand. One would at minimum need to have passed a physics class, and even that doesn't necessarily leave a person with an intuitive, visceral understanding of what a watt is, feels like, can do. I appreciate my older Samsung phone that just converts it into expected time until full charge. That's the number that matters to me anyway, and I can make my own value judgment about how "super" the fastness is. But I do agree with your point and would be pissed if they dumbed it down to Later, Soon, Very Soon and Super Soon.

Speaking of time and timestamps, which I would've thought were straightforward, I get irked to see them dumbed-down to "ago" values e.g. an IM sent "10 minutes ago" or worse "a day ago." Like what time of day, a day ago?


Most people can understand "bigger number better". They don't need the full theoretical derivation of the watt as a unit of power for that.
And just through exposure over time they'd learn "my phone usually charges around X" and be able to see if their new cable is actually charging faster or not.

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