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This is awesome, how did you get the word out and market/advertise?
We’ve never paid for marketing or advertising.
- We are lucky to have a passionate community who tell others about us.
- Sometimes we do shared reels with the restaurant, which helps drive some of their traffic to our social pages and website.
- There’s a few large local Facebook food groups which have driven membership.
- The largest driver of new membership came from coverage in the region newspaper. We credit that with the transition from 1 or 2 degrees of separation to people we had no connection to.
- There’s been a few influencers who have shown up and documented their experience. We didn’t pay for it. It drove a few members, but the quality of the newspaper and Facebook group members was higher.