I doubt its the actual conversations but the aggregated insights that are valuable.
Think: is my brand getting mentioned more in AI chats? Are people associating positive or negative feelings towards it? Are more people asking about this topic lately?
Sure, but are they willing to pay and if yes how much. There is a meaningful difference between « could be useful » and « valuable enough that we want to buy »
Think: is my brand getting mentioned more in AI chats? Are people associating positive or negative feelings towards it? Are more people asking about this topic lately?