I wasn’t making claims that Apple was marketing one as better or implying some contradiction between glossy and matte upgrades, so this information isn’t relevant to my point. Matte has been sold as an upgrade in the lineup for a long time which is contradictory to the point I was replying to.

Your citation is doubly irrelevant because the primary benefit of the glossy upgrade in the year or so it was an upgrade (glossy has been standard for 18 years) was a wider color gamut and higher resolution, not the glossiness of the screen itself.