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While the world does need it, the demand isn’t unavoidable yet. Most people aren’t motivated enough to act even for their own long-term good, let alone for an abstract ideal of decentralization. From a behavioral-economics view, the blocker is misaligned motivation: a decentralized photo app is a convenience for the few who care about autonomy, not a tangible benefit for the average user.

What might change this is a new class of tools—open-source or paid—built for power users who want to steer their own information environment. Think of them as “choose-your-own-reality” browsers that mix resource-fetching and synthetic-media recycling to create a more self-curated web. That seems a more plausible path than a mass migration to a decentralized Instagram clone.

We’ll also see the big platforms fragment as large sub-groups become dissatisfied and peel off. The result won’t look like a single decentralized network, more like many semi-centralized ones—small, durable ecosystems that eventually cross their own chasms. Investor optimism about infinite platform growth feels misplaced; we may have passed peak consolidation. The next decade should be interesting.


I very much agree. I think that one of the fundamental things that would make it easier for a healthier way forward would be the ability to more easily move from one platform to the other, hence reducing inertia-induced monopoly. Bluesky's At Protocol baked in interoperability seems like a step forward.

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