Microsoft will do this. They just have to go a little more slowly than Google or Apple because there's such a long history and expectation of being able to run any apps. But they're gradually working their way there just like Google and Apple.
Starts with scary warnings for unsigned apps (with a workaround), then they start imposing extra restrictions for unsigned apps, and then they make the SmartScreen workaround more difficult to enable (maybe it needs a registry edit), then they'll remove that workaround in certain markets/editions (maybe the Home version first). Finally they'll remove it everywhere.
skeezyboy
>But they're gradually working their way there just like Google and Apple.
imagine microsoft having the moral high ground for once
noisy_boy
More like baggage that is slowing them down despite their noble intentions.
IshKebabOP
They don't have higher moral ground, just more constraints.
Starts with scary warnings for unsigned apps (with a workaround), then they start imposing extra restrictions for unsigned apps, and then they make the SmartScreen workaround more difficult to enable (maybe it needs a registry edit), then they'll remove that workaround in certain markets/editions (maybe the Home version first). Finally they'll remove it everywhere.