> The perception of privacy is just as important as the technical details that make something actually private. I try very seldom to call for anyone to be fired, but I think whoever authorized this movie ad through Wallet push notifications ought to be canned.

Spot on. Look at it this way: would SJ have allowed this to happen? Absolutely not. And if it somehow had happened while he were still there, he would've unquestionably (and quickly) fired the responsible parties.