> This is what ads promised to be ... But the market countered them
Not at all, this assessment is either revisionist history or completely misses what OP is asking for and what ads are.
When you pay for an article with money you know exactly what you're in for, you don't just click and then hope the site doesn't take too much.
Ads as a form of payment are completely outside the reader's control. You have to commit to pay a price before knowing what the price is. The site can display any number of them, they come attached to a lot of tracking, they can be absolutely offensive or obnoxious, they increase data usage, and maybe worst of all they can be dangerous malware.
Nobody blocked ads when they were just a few static gif banners on websites. And if money was abused today like ads are, you'd be up in arms. But instead you're defending the abusive travesty that ads turned out to be, and blaming "the market" (as in the users, not the ads industry) for rejecting them.
Not at all, this assessment is either revisionist history or completely misses what OP is asking for and what ads are.
When you pay for an article with money you know exactly what you're in for, you don't just click and then hope the site doesn't take too much.
Ads as a form of payment are completely outside the reader's control. You have to commit to pay a price before knowing what the price is. The site can display any number of them, they come attached to a lot of tracking, they can be absolutely offensive or obnoxious, they increase data usage, and maybe worst of all they can be dangerous malware.
Nobody blocked ads when they were just a few static gif banners on websites. And if money was abused today like ads are, you'd be up in arms. But instead you're defending the abusive travesty that ads turned out to be, and blaming "the market" (as in the users, not the ads industry) for rejecting them.