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ChrisMarshallNY parent
Yes, but Apple has deep pockets, and a very mature brand.

I worked for a 100-year-old company that has one of the most respected brands in the world. I am quite familiar with what it takes, to make the highest-Quality stuff.

That said, it's downright impossible to start from scratch, creating high-Quality stuff.


mercenario
> That said, it's downright impossible to start from scratch, creating high-Quality stuff.

I'm not so sure. It is not common, but it seems that some companies actually start with high quality and only much after offer popular options. Just a random example is uber, at least here it started with only uber black and only after it was very popular it offered uber x.

Another counter example to cheap stuff is luxury clothing/purse/perfume brands. Actually, I'm not so sure if this is about quality or status.

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