paxys parent
The BNPL industry isn't some big charity. They offer such deals to hook people in, knowing that a huge chunk of them will miss payments and then they can hit them with interest and fees.
Actually that's not how they make their money, and arguably is a distraction from their real money maker.
Great link. But I assume Apple BNPL is not collecting 300bps extra processing fees from any and all merchants that accept Apple Pay.
Exactly. However, I think a bigger advantage of this business model is that it simply sells more stuff. It’s way easier to look at your monthly take home income and justify $100 per month for 12 months than a 1 time purchase of $1200. However, the problem is when you make those justifications, it becomes easier to make 10 of those purchases and achieve a debt-income ratio of 5.0 instead of budgeting and keeping a lower debt-income ratio over time.
> It’s way easier to look at your monthly take home income and justify $100 per month for 12 months than a 1 time purchase of $1200.
I think you should note that for apple, they are splitting payments into 4 over 6 weeks. So your example wouldn't fit the discussion we're having here.
Thank you. That is exactly how people do in countries where splitting payments have been established and common for a long time, making everybody live on the edge in order to prop up consumer spending.
If you actually save your money to only buy things when you can afford them, you can more easily purchase more expensive stuff with cash, since you've already saved up a chunk, and you are also much better prepared for unexpected costs.